Andre's advertising journey began in 1998 at JWT Beirut. His early career as a junior copywriter quickly showcased his creative potential, leading to a relocation to JWT Dubai within a year. There, he honed his skills working on high-profile accounts for multinational brands such as Unilever, DeBeers, Nestle, Jaguar, Reckitt Benckiser, Mercedes Benz, and Kraft.

His talent was not unnoticed. Andre's work consistently garnered awards, and he was promoted to Associate Creative Director, overseeing regional campaigns for numerous multinational clients.

In 2003, driven by his passion for music, Andre took a temporary break from advertising. He enrolled in the esteemed CMDL music school in Paris, studying under renowned bass players like Linley Marthe, Dominique Di Piazza, and guitarist Nelson Veras.

Returning to advertising in 2004, Andre joined McCann Erickson Cairo as a Creative Director. Over the next five years, he spearheaded successful campaigns for major brands like Coca-Cola, Cadbury, Nescafe, and Etisalat, expanding his reach across the region. His expertise was instrumental in winning significant pitches for clients such as MTN and QNB.

In 2010, Andre co-founded MI7, a leading advertising agency in Egypt. Under his guidance, MI7 secured high-profile accounts including Etisalat, Americana, Abdul Samad Qurashi, Sodic, Hassan Allam, KFC, and Hardee's.

Beyond his advertising work, Andre has also made significant contributions. He has directed television shows, commercials, and documentaries, showcasing his versatility as a creative professional. Today, Andre continues to be a sought-after creative and filmmaker, collaborating on innovative 360-degree campaigns that push the boundaries of advertising.